ABOUT US
WE CREATE EXPERIENCES OF THE FUTURE TODAY




WE ARE ETHARA
ETHARA FOUNDED THE EMIRATE’S ENTERTAINMENT INDUSTRY IN 2008.
They have consistently remained at its forefront, delivering some of the region's most iconic and memorable events and experiences and operating its most iconic sport and entertainment venues, welcoming more than 17 million customers
WE ARE INDUSTRY PIONEERS
Testament to our unrelenting commitment to innovation and creativity, Ethara owned, managed, and operated events and venues have been recognised by over 100 awards and certifications. Across sport, music, entertainment, community and cultural events, Ethara has consistently made moments that matter for our guests and partners.
WE ARE THE PARTNERS OF CHOICE
With offices in Abu Dhabi, Dubai and Riyadh, and as the operators of four unique world-class venues; Yas Marina Circuit, Etihad Park, Etihad Arena, and Yas Conference Centre, Ethara is the only organisation in the Middle East that provides a truly holistic entertainment offering.
REGIONAL ENTERTAINMENT PIONEERS
Ethara founded the emirate’s entertainment industry in 2008 and have never stopped in their endless pursuit of creating moments that matter for their clients and fans.
WE ARE THE INDUSTRY LEADERS
Testament to our unrelenting commitment to innovation and creativity, Ethara owned, managed, and operated events and venues have been recognised by over 125 industry awards.
ELEVATE YOUR MOMENT TO THE POWER OF ETHARA
We are your partners of choice. Our event evolution process redefines live experiences for fans to shape the future of events, today. We focus on venue performance to elevate the fan experience at every touchpoint.